marți, 11 iunie 2013

OMEGA



Omega SA is a Swiss luxury watchmaker based in Biel/Bienne, Switzerland. Britain's Royal Flying Corps chose Omega watches in 1917 as its official timekeepers for its combat units, as did the American army in 1918. Omega watches were the choice of NASA and the first watch on the Moon in 1969. Omega has been the official timekeeping device of the Olympic Games since 1932. James Bond has worn it in films since 1995; other famous Omega wearers, past and present, include John F. Kennedy,Prince William and Buzz Aldrin. Omega is owned by the Swatch Group.

The forerunner of Omega was founded at La Chaux-de-Fonds, Switzerland in 1848 by 23-year-old Louis Brandt, who assembled key-wound precision pocket watches from parts supplied by local craftsmen. He sold his watches from Italy to Scandinavia by way of England, his chief market. After Louis Brandt's death in 1879, his two sons Louis-Paul and César, troubled by irregular deliveries of questionable quality, abandoned the unsatisfactory assembly workshop system in favour of in-house manufacturing and total production control.

Due to the greater supply of manpower, communications and energy in Biel/Bienne, the enterprise moved into a small factory in January 1880, then bought the entire building in December. Two years later the company moved into a converted spinning-factory in the Gurzelen area of Biel/Bienne, where its headquarters are still situated today.

In 1947, Omega created the first tourbillon wristwatch calibre in the world with the 30I. Twelve of these movements were made, intended for inclusion in the observatory trials in Geneva, Neuchâtel and Kew-Teddington, and they were known as the Omega Observatory Tourbillons. Unlike conventional Tourbillion movement’s whose cages rotate once per minute, the 30I’s cage rotated one time each seven and a half minutes. In 1949, one of these delivered the best results ever recorded by a wristwatch up to that time. A year later, Omega broke its own record, in the Geneva Observatory Trials of 1950.

In 1999, with the successful own development of Calibre 2500, Omega made history by introducing the first mass-produced watch incorporating the co-axial escapement — invented by English watchmaker George Daniels. Considered by many to be one of the more significant horological advances since the invention of the lever escapement, the co-axial escapement functions with virtually no lubrication, thereby eliminating one of the shortcomings of the traditional lever escapement. Through using radial friction instead of sliding friction at the impulse surfaces the co-axial escapement significantly reduces friction, theoretically resulting in longer service intervals and greater accuracy over time.

The "Omega Speedmaster Professional Chronograph" was the first watch on the Moon, worn by Buzz Aldrin. Although Apollo 11 commander Neil Armstrong was first to set foot on the moon, he left his 105.012 Speedmaster inside the Lunar Module as a backup because the LM's electronic timer had malfunctioned. Buzz Aldrin elected to wear his and so his Speedmaster became the first watch to be worn on the moon. Armstrong's watch is now displayed at the National Air and Space Museum in Washington, D.C. Aldrin's is lost. He mentions in his book, Return to Earth, that when donating several items to the Smithsonian Institution, his Omega was one of the few things that was stolen from his personal effects.

Astronaut Dr. Buzz Aldrin
                                                                
In 2007, to mark the 50th anniversary of the Omega Speedmaster Professional Chronograph, the Omega company unveiled the commemorative Speedmaster Professional Chronograph Moonwatch. The watch had the distinctive features of the first hand-winding Omega Speedmaster introduced in 1957. It was sold in an edition of 5,957.

OMEGA AMBASSADORS

                                                                Actress Nicole Kidman



Actor George Clooney


Secret Agent James Bond


Fashion Model Cindy Crawford



Swimmer Michael Phelps

Niciun comentariu:

Trimiteți un comentariu